Whether you're after SEO stardom or simply want to engage and inform your audience, Scribly’s blog writing services are key to a successful content strategy.
So, what's in it for you? If you’re entirely new to content marketing, or perhaps you’ve only dabbled in the past, you might not yet know exactly why blog writing services are such a smart choice.
For some, it’s because companies that blog regularly receive 55% more traffic than those that don’t. For others, it’s because content marketing generates 3x more leads per-dollar-spent than paid search programs like Google Ads.
Put simply? It pays off.
But what are the tangible benefits? What are the signs that content marketing is really working for you?
Just like with SEO, there are no overnight results. But, if you’ve got the patience, your business will be rewarded – big time.
Here are just a few of the biggest and best reasons to use Scribly's blog content writing services:
We designed Scribly's blog writing services to be as simple and flexible as possible.
We know that content marketing often leads to growth – and fast – which is why our blog content writing services are built to scale with you.
Getting started couldn’t be simpler – just follow these steps:
There was a time when a blog was a place to share holiday snaps and pop culture opinions. But in the age of digital marketing, the blog has become the lynchpin of a successful content-powered campaign.
The Scribly blog writing service is geared specifically towards producing regular, high-quality content which appeals first to both your readers and the search engines. Search Engine Optimization has always been a long-tail game, and a regularly updated blog is the engine ticking under the hood.
We’ll work with you to develop ideas, perfect your tone of voice, and even assist with publishing frequency. It’s all part and parcel of the Scribly blog writing service.
Just like Search Engine Optimization, and digital marketing as a whole, content marketing is a long-tail game.
It involves a lot of investment in time and expertise to ensure you’re delivering value to your audience – and reinforcing your brand experience at the same time. Not only that, but with so many other businesses also launching content marketing strategies, it’s getting tougher to make a splash in the search engine results pages.
For this reason (and many more) you need to be sure you’ve got the best blog writer for the job.
The blog writing service from Scribly is supported by a team of globe-spanning copywriters with a wealth of experience across industries and verticals.
At Scribly, we’ll take the time to assign the perfect writer for your company – but we won’t stop there. Because our blog content writing services are designed to help you scale, we’ll also work with you to suggest changes to your topics, blog posting cadence, or anything else which might support your business goals. That’s all part of the Scribly service.
Unlike other blog writing services, we’ll also help you understand exactly what success looks like. If you’ve ever worked on your SEO, you’ll know that overnight results simply don’t exist – and the same is true for content marketing and blog writing. Our team can help you track the performance of the posts your Scribly blog writer produces, and show you exactly how an organic strategy like this can work in the long term.
Do you still rely on paid search programs like Google Ads? Or perhaps you simply don’t have the time (or the resources) to keep your social media profiles updated regularly? Scribly's blog content writing services elegantly solve both of these issues, giving you a way to rise in the ranks of search results (without paying per click) and a reliable source of socially shareable content.
Blog content writing services are kind of our thing, so we like to think we’re well positioned to offer guidance on creating blogs.
There’s no right or wrong answer here. 800 words is a good base line but it really depends on the type of blog and its aim. Though, we will say that the longer a blog is, the more information it offers users, and the more educational it is. Our advice? Create an outline for your blog, define the story you want to tell, research the key questions your audience has on the topic, then write as many words as needed to adequately answer those questions and get your point across.
It’s also worth researching other blogs that cover similar topics and seeing how long they are. You’ll want to reach a similar word count - though never add words for the sake of it! You still want your language to be clear and concise. Fluff and a target word count are not the same thing.
Starting a blog isn’t as simple as writing a few hundred words and posting them to your website. You need to have a blog content plan in place, with focused, researched and optimized articles ready to be published each week. Of course, it takes a lot of time and effort - so Scribly’s blog writing services are here to help.
If you’re set on start a blog for yourself, though, here are our top tips:
In the marketing world, a blog post is an article that is published on a website or online platform. If you want to see some examples, check out Scribly’s blog.
Blog posts are typically around 1000-words long, though can obviously be shorter or longer. They cover a wide range of topics, including business news, tutorials, guides, product reviews, thought leadership, and more. They are primarily used to educate, inform, and engage a business’s target audience.
Written for an online audience, blogs are usually well structured with clear headings and subheadings, short sentences and paragraphs, and digestible bullet points. We’d also suggest adding in imagery, videos, or quotes to break up the text.
If you’re asking yourself that question - you’re asking the right question. From providing educational content to establishing thought leadership, and promoting products to increasing brand awareness, a blog can be used by businesses in so many great ways. On top of that, it can support your SEO efforts and help drive traffic to your website.
Done right, a blog is an effective way for you to build your online presence, establish your brand, and engage with customers and followers in a meaningful way.